Junior Creative Producer

Job Description

Walking is a fitness app that helps users lose weight and get fit through the simplest activity — walking. The app offers personalized walking plans, step tracking, and progress insights to keep users motivated and consistent. By turning walking into a workout, Walking makes it easy to burn calories, improve endurance, and stay active without complicated workout routines.

Requirements

• Entry-level experience as a creative producer in performance marketing (experience in the fields of healthy lifestyle, nutrition, or fitness would be a plus). We are open to considering candidates with experience in a related field, provided they meet most of the key requirements.
• Willingness to learn quickly and absorb large amounts of information.
• Basic understanding of how to work with the target audience and their needs.
• Ability to create engaging and informative creative strategies and content that effectively attract users.
• Strong analytical skills and experience in conducting various types of research.
• Excellent communication and organizational skills.
• Flexibility and adaptability to fast-paced changes.
• Willingness to dedicate time to more monotonous tasks, including information systematization.
• Strong ideation skills combined with structured and analytical thinking.
• Understanding of modern trends across social media platforms.
• Fluent English (B2+).

Responsibilities

• Developing creative concepts to promote the mobile application in line with the product strategy.
• Closely collaborating with the UA, PMM, and UGC teams to identify key features and advantages of the application.
• Organizing research on competitors, audience, reviews, social media, and others, aimed at analyzing best practices in the market and identifying potential users.
• Creating advertisements for META, Google, and other networks.
• Participating in brainstorming sessions with the team.
• Assisting in structuring product information (best practices, research results, and more).
• Writing briefs for UGC, evaluating results, and making adjustments to improve outcomes.
• Assisting in organizing shoots.
• Collaborating with designers and illustrators to quickly test ideas.

Would be a plus 

• 6+ months of experience will be greatly appreciated
• Experience with AI tools